Dynamic, engaging speaker who encourages daily inspired actions toward positive results.
Drawing on 18 years’ experience in marketing, social media, design, web development and consulting, Susan is well positioned to bring a special new perspective to your audience. One that permanently erases the overwhelm that surrounds marketing and illustrates how having the right attitude can literally transform any practice into a Relationship-Building Patient Attraction Machine!
During your event, Susan will share ideas that inspire, introduce tools and systems that work great, along with actions and habits that can be adopted right away so your audience can see how easy it can be to free themselves from the perceived burdens of marketing and focus solely on delivering outstanding patient care.
Susan has led well over 1,500 branding projects from beginning to end, has participated in the creation of 1,000 plus internet marketing campaigns and managed well over 30 creative individuals. Her one and only goal is to bring this experience to your event with a fresh, new perspective that will literally move your audience to take inspired daily actions which will, in time, provide massive results, give them a better return on their marketing investments and most importantly, help them increase employee engagement so marketing becomes something they do on a regular basis without even realizing it.
A practical, down-to-earth non-technical speaker
Actionable takeaways your attendees can implement right away
A “magnetic” approach that will keep your audience engaged!
Customized to suit your audience
From staff to suppliers, patients and potential prospects, attitudes rub off on everyone who interacts with our brand. Knowing exactly what to do, how to do it, and in the most cost-effective means available, can seriously put a positive spin on your audiences Practices. In this session, I will share how they can create a patient focused practice that is relationship driven and passionate about experience.
In this presentation, I will demonstrate why social media must be an integral part of all practices. This will leave your audience with a clear understanding of the benefits of social media, practical strategies they can implement right away, and ways to feel more at ease with putting themselves out there without wasting valuable time, energy and resources.
Marketing is and has always been about building relationships. Taking your audience back to the basics of marketing, I will show them how to build long lasting, profitable relationships that will help grow their practices. Your audience will leave with a new perspective that takes them from feeling manipulative to being authentic and genuine in their marketing efforts.
I have had the privilege of working with Axion Marketing several times while working with clients. Clients went through her unique, easy to follow, marketing program to help bring their businesses to the next level. A few years ago, our program partnered with Axion Marketing to bring more entrepreneurs together, offer more information and more support for women entrepreneurs through 4 separate full-day sessions in our province with follow up consultations after. The in-class session is where I really saw the magic happen. It allowed entrepreneurs to connect and ask Susan questions directly, which allowed her to get a good understanding of everyone's challenges. As a result, Susan was able to dig deeper with each individual after the session. The day was energetic and full of valuable information and takeaways. Susan was very authentic, which made people feel more at ease with the subject matter. A day with Axion Marketing is a day well spent!
CBDC - Women In Business Initiative
On several occasions, as I worked in the role of Development Agent for women entrepreneurs in the Greater Bathurst region and surrounding areas, I have had the opportunity to hire Susan to consult individually with our entrepreneurs as well as hire her to do marketing workshops around the province. As the relationship developed over the years, Susan was invited to be one of the speakers at our 2006 Annual Women in Business Initiative Conferences in Halifax, NS, where thousands of Atlantic Canadian women participated. No matter what services were rendered by Susan, she always made it a point to provide more value than the outlined contract agreement. Our clients were very appreciative of the fact that she was always willing to go above and beyond when advising, consulting or helping them to develop marketing strategies for their respective businesses and private practices. The comments from the Annual Conference were nothing short of amazing. Those who participated felt understood and left the conference fully motivated and armed with practical actionable takeaways they could implement soon after. I would not hesitate to recommend Susan as the top-rated speaker, trainer, and mentor that she is.
CBDC - Women In Business Initiative
The Marketing conference presented by Susan Robichaud was very dynamic, interactive and practical, which I really appreciated. We had the opportunity to share our experience related to marketing and ask specific questions, her answers were insightful and useful. There were many examples which made it really easy to follow and to understand we were all engaged. I would recommend these conferences to anyone who needs more information about social media and how to integrate marketing into the daily business routine of their private practice.
The Key Associates Inc.
The Marketing Engine Workshop was really great! Susan is energetic and has the ability to transform ideas into actionable tips and strategies which I was able to implement almost instantly. She asks the right questions and gets her audience to engage with her and the topic. Susan is an expert in digital marketing and it shows! After meeting her, it was a NO-BRAINER that the Emerging Practice "Marketing Engine" was the ideal option for my needs.
(Photo Credit: Krista Powers)
Carnelia Stones & Crystals
Susan Robichaud is such a dynamic, engaging speaker, I could listen to her talk marketing for days! I was in the infancy stages of building my private practice when I first met Susan and I am really happy I attended her marketing workshop. It was a full day of inspiring ideas and easy to implement strategies that helped me put everything together for my new practice.
Consulting and Coaching
Susan gets right into the Direct Response aspect of Marketing, putting a lot of emphases on building and developing relationships through blogging, social media and email marketing as the key components to the session I attended. She gave some interesting actionable takeaways, some I had already implemented, however, I got some insights into a few minor shifts I could do in my own practice which saved me a ton of time and money.
Susan was quite animated and created a fun learning environment with prizes that initiated even more participation.
Maureen Craig McIntosh
Moncton Reality Therapy